Apple will unveil iPhone 17 and extra on the ‘Awe Dropping’ occasion right this moment: Here is every part we all know

The day has lastly arrived: In the present day at 1PM ET, Apple is all however sure to unveil the iPhone 17 line. This 12 months is shaping as much as be a departure from latest September product rollouts, with the sturdy chance of an all-new superthin iPhone (dubbed “iPhone Air“) anticipated to affix the corporate’s lineup. Additionally on faucet might be new Apple Watch fashions — together with the primary really new Extremely mannequin in two years — and (possibly) the long-awaited AirPods Professional 3. Intrigued? You possibly can watch the Apple iPhone 17 event unspool in real-time, livestreamed on YouTube from Cupertino. Even higher, Engadget is liveblogging the iPhone 17 launch, with three staff members on-site at Apple Park to supply their hands-on impressions.

Bloomberg Apple reporter Mark Gurman confirmed his expectation for all the above merchandise to reach as anticipated right this moment in his recent event preview story. Gurman had beforehand reported a lot of these particulars, together with the anticipated battery and digital camera compromises of that rumored skinny iPhone Air. You possibly can hear him share his full evaluation of the upcoming lineup — and even a peek at some 2026 iPhone fashions — throughout his latest visitor look on the Engadget Podcast.

Anticipated to be roughly 5.55 mm thick, the iPhone Air can be the thinnest iPhone but, besting 2014’s iPhone 6 which, at 6.9 mm, was the earlier svelteness champ. And so they’ve solely gotten chunkier since then. (The iPhone 16 Pro has a depth of 8.25 mm.) The Air would additionally give Apple a direct rival to Samsung’s Galaxy S25 Edge, which we discovered to be greater than a gimmick.

However the iPhone Air’s skinny design will seemingly result in some compromises. It is rumored to have solely a single 48 MP digital camera and a smaller battery — one which’s about 16% much less capacious than the iPhone 17’s energy supply, if a late-breaking leak on X is to be believed. That stated, Taiwan’s TrendForce, a market analysis agency quoted in a latest MacRumors story, means that the Air will sport a high-density “silicon anode battery” that might theoretically present extra energy from a smaller body.

The Professional lineup may supply some design tweaks and efficiency enhancements. The iPhone 17 Professional and Professional Max are rumored to modify from titanium to aluminum. And that heat-mapped Apple emblem featured in Apple’s “Awe dropping” invitations could also be indicative of better thermal cooling within the new Professional fashions, too. They might additionally see the rear digital camera array broaden to a complete “island” that extends throughout many of the cellphone’s bottom. It is anticipated to accommodate three cameras (as earlier than), however a number of rumors have prompt it’s going to have an improved telephoto one. The zoom lens may jump to 48MP, which might strengthen its digital zooming / cropping chops. The telephones may additionally add an anti-glare coating, just like these found on iPads.

The usual iPhone 17 may see some welcome show upgrades. At the very least one provide chain supply claimed it’s going to add a 120Hz variable refresh charge (ProMotion) show, which the Professional sequence has used since 2021.

One factor we all know no doubt is that the brand new iPhones will launch with iOS 26, which brings Apple’s biggest design refresh in years. It is simple to think about the corporate highlighting the brand new mannequin’s shows as one of the simplest ways to expertise the brand new Liquid Glass visible language. As for the naming scheme, there have not been any leaks pointing to an analogous {hardware} rebranding (“iPhone 26,” “iPhone 26 Professional,” and many others.). However hey, Apple does like surprises.

Engadget’s iPhone 17 rumor roundup offers you a deeper dive into what to anticipate from the brand new fashions.

Apple’s fall occasion is not only for iPhones. The corporate can also be anticipated to roll out new Apple Watch fashions. 5G and a processor improve are expected for the Apple Watch Extremely 3. It could additionally allow you to ship texts by way of satellite tv for pc, useful for many who use it out within the wilderness. Whatever the particulars, Apple hasn’t launched a brand new rugged and premium mannequin since 2023 (other than a new color), so it is due for an improve.

The Collection 11 mannequin is unlikely to depart dramatically from the Collection 10. In spite of everything, that mannequin launched a brand new design, with a thinner body and larger screen. (And Apple has traditionally saved these round in three-year cycles.). However a quicker chip additionally appears logical. Maybe we’ll see 5G arrive on the usual wearable, too.

The Apple Watch lineup and the corporate’s Health staff has been within the information of late too. Along with ongoing authorized battles over the wearable’s blood oxygen monitoring feature, Apple’s vp of health applied sciences Jay Blahnik has been accused of making a poisonous office atmosphere, in line with a New York Times report. It is unlikely that the corporate even mentions both of those conditions at its occasion on September 9, however it’s fascinating background data for the health and wearable parts of its presentation.

We may additionally see the AirPods Professional 3 on the occasion. It has been about three years since Apple final upgraded its premium earbuds. The brand new mannequin may additionally convey some biometric sensors to the earphones: an in-ear heart-rate monitor and (possibly) temperature sensing. Live translation is also rumored, though that might not be unique to the third-gen mannequin. However do not anticipate main design modifications, if the most recent studies from leaker Majin Bu (by way of MacRumors) are to be believed: Along with a “slight discount in measurement,” Bu notes the case will lose the bodily pairing button, whereas gaining capacitive controls.

We aren’t holding our breath for any main developments round Apple’s AI or its overhauled Siri, which was introduced final summer time. Mark Gurman reported forward of Tuesday’s occasion that Apple is engaged on an AI search product that it plans to launch with the brand new Siri, however these aren’t scheduled to reach till March.

Will there be different bulletins? Time will inform, however now we all know we can’t have to attend lengthy to seek out out. The official countdown clock has begun, and the solutions are simply days away.

Replace, September 9, 2025, 8:35AM ET: Added closing particulars and hyperlink to Engadget’s liveblog.

Replace, September 8, 2025, 5:49PM ET: Added a brand new leak that seems to verify a decrease battery capability for the iPhone Air.

Replace, September 7, 2025, 1:53PM ET: Added a brand new report from Mark Gurman in regards to the timeline for Apple’s upgraded Siri and AI search.

Replace, September 6, 2025, 10:20AM ET: Added a hyperlink to Mark Gurman’s newest Bloomberg story, which confirms and expands on his months of earlier reporting on the upcoming new Apple {hardware}.

Replace, September 4, 2025, 7:20PM ET: Added a brand new report that the iPhone Air could function a high-density battery.

Replace, September 3, 2025, 2:20PM ET: Included a reference and hyperlink to the speculation that the invitation graphic suggests a brand new cooling system for the upcoming iPhones.

Replace, September 2, 2025, 11:15AM ET: Tweaked the intro to precisely mirror how far we’re from the occasion at this cut-off date, and added a paragraph on latest happenings round Apple’s Watch and Health merchandise.

Replace, August 29, 2025, 2:32PM ET: Added insights from Bloomberg‘s Mark Gurman based mostly on his look on the Engadget Podcast.

Replace, August 28, 2025, 10:45AM ET: Added new report on AirPods 3 case particulars.

Replace, August 26, 2025, 5:41PM ET: Added affirmation of official occasion invitation, date and time.